JIVE PLEDGES SUPPORT TO TROUBLED SPEARS

Last updated: Friday, October 5, 2007

JIVE PLEDGES SUPPORT TO TROUBLED SPEARS

BRITNEY SPEARS' record label Jive is standing by the troubled star and has pledged its support to the singer following the immense publicity surrounding her recent personal problems.

Britney Spears leaving a restaurant. Los angeles, California - 04.10.07

The 25-year-old lost physical custody of her two sons to her ex-husband Kevin Federline on Monday (01Oct07), amid claims of Spears' bad parenting.

But the Toxic hitmaker's label has vowed to give the star as much support as she needs during her family crisis, accusing the media of exacerbating her troubles by putting them under the spotlight.

Label spokesman Allan Mayer tells MTV.com, "It's not Jive's place to fashion a public relations campaign with respect to Britney's personal issues, but Jive does care about her and does support her.

"We're not pointing fingers - because the media and the paparazzi wouldn't exist if there weren't an appetite for it. But there's no question that when you have someone at this level of celebrity, they become like cartoons or soap-opera characters, and we forget that they're human beings.

"People say that's the trade you make, that you have to give up your privacy or the ability to lead a normal life, but sometimes you make that bargain before you realise what it entails and it's too late.

"Britney's a grown woman, and she makes her own choices, and we respect that. But she's been at a disadvantage (without a consistent team), and obviously that makes it harder to cope."

Source: WENN

| Friday, October 5, 2007

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JIVE PLEDGES SUPPORT TO TROUBLED SPEARS

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